PUEBLO DEL SOL
- Creating a New Reality
We are more than just a project; we are a movement dedicated to humanitarian transformation.
We are passionate about seeking a better way of life, reclaiming valuable ancestral traditions,
and honoring our connection with Mother Earth. In collaboration with the vibrant indigenous
communities of Oaxaca and those who wish to join us from around the world, we are building a
shared dream: the dream of a better life.
Imagine a place where love, abundance, prosperity, and integration are the fabric of daily life.
That is our goal at Pueblo del Sol. We are step by step building a new model of community,
based on organic agriculture, bio-construction, and a different economic system. Here, every
individual has the opportunity to develop their natural gifts, while we explore a more open and
less structured educational approach, in constant harmony with nature.
Organic Honey: Connection with Nature and Pure Flavor
Organic Coffee: Sustainable Energy, Authentic Flavor
Ceramics: Art Inspired by Nature
Natural Cosmetics: Personal Care in Harmony with Nature
Our Founder
Pueblo del Sol arises from the vision of its founder, Ezequiel Ayarza Sforza, an ArgentineMexican economist who, driven by the dream of integrating indigenous communities with the
rest of the world, decided to leave his corporate life and return to nature after working in
industries as diverse as aerospace, oil, banking, entertainment, and advertising. His interactive
marketing agency, Squad, was awarded for developing the video game Kerbal Space Program
The sustainability pioneer is also the founder of Casa Bautista in Sia’an Kaan, Tulum, winner of
the Wallpaper Design Awards in 2020, and meanwhile visiting Pueblo del Sol, a luxury boutique
hotel in Puerto Escondido, the main client of Pueblo del sol, as its guests, besides consuming and
interacting with all the products from the communities of Pueblo del Sol, have the opportunity
to enrich their experience by immersing themselves in the Oaxacan jungle and living an
authentic connection with nature, while observing and learning how a sustainable community is
built from scratch at Pueblo del Sol.
Ayarza Sforza, or simply “Eze,” is also the author of the musical album “Chapters,” an
autobiographical record where he recounts throughout 10 songs his experiences and learnings
with the hope of connecting with more people seeking to contribute to the creation of a new
reality and that more places like Pueblo del sol expand throughout the world